Close
Name the objections before they say them, draft your reframes, and see what a discount actually costs you. Fewer discounts, more signed deals.
Objection prep
Name the objection first — out loud, before they do. Then draft the reframe you'll lean on. Walk in with answers ready.
Tip: agree with the feeling, not the conclusion. Then anchor on the outcome they want.
Marked Close as done in your sales journey.
Discount-discipline calculator
Before you give that discount away — see exactly what it costs. A small percentage off price often eats a big chunk of your margin.
Roughly how much of the price is profit after delivery costs. Not sure? 50–70% is typical for services.
For your effective hourly rate before vs after the discount.
Money given away
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Margin hit
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Profit left
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vs profit at full price
Effective hourly
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Marked Close as done in your sales journey.